During one of my favourite activities (read: least favourite activities), of catching a train, a realisation struck me. The old rules of customer service no longer apply in today’s world. It used to be that, in a world where no one had internet or Twitter on their phones, in fact, in a world where no […]
Month: July 2011
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Leftronic PHP Module
If you’ve been lucky enough to obtain a precious beta invite to Ycombinators Leftronic, then you might find this PHP class I’ve written to help get variables into the dashboard. If you’re sat there wondering what the hell I’m on about, Leftronic is a online tool for creating great looking business dashboards. We’re using it here […]
I always have trouble sleeping – so when I saw this article (actually via Lifehacker, but there styles have messed up the list), I thought it was awesome. Tried this last night – as far as I can tell the theory is sound (its based on Stimulus Control Theory). Lie down to go to sleep […]
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8 Key Mobile Marketing Trends
How important is mobile to you and the sites you’re creating? It is a brave new world for mobile marketing, and without a proper guide, you could get lost in all the new developments. To help you better grasp this exciting industry, we have identified the 8 most significant mobile marketing trends of 2011 that […]
Social media marketing is often filled with useless metrics. As a marketer, the metrics that matter for any tactic are leads and customers. If social media marketing isn’t driving revenue, then it isn’t worth participating in. While it can be a valuable lead generation tool, it is sometimes difficult to start generating leads from Twitter. […]
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Would you go into business with Lord Sugar?
Because I wouldn’t, and I feel for Tom, because he’s a great guy, and he’s stuck with a backwards leader as a boss. Let me elaborate (I understand that a lot of the apprentice is dramatized, before any one gets carried away replying to this). 1. He’s pretty much the definition of a hypocrite.. In […]
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The tilde key ~ its amazing
The ~ Operator Find synonyms by preceding the term with a ~, which is known as the tilde or synonym operator. The tilde (~) operator takes the word immediately following it and searches both for that specific word and for the word’s synonyms. It also searches for the term with alternative endings. The tilde operator […]